02 November 2015

The 1975 Slay With "Love Me"

Blue eye shadow, leather trousers, bubblegum pink, and loads of tongue action - the band's new single and music video are a die hard's dream.

image: Courtesy the 1975; video: Courtesy Dirty Hit Records

For true the 1975 followers ( including myself and I'm looking at you @tomm1975), a new single has been a long time coming. We've had the band's self-titled debut LP on solid rotation for nearly two years as they've toured the world and dropped much loved remixes. Now, the Manchester four piece are all in the neon 80s pop-osphere with their latest track "Love Me". The record's had some major build up, with lead singer Matty Healy dropping poetic and artistic hints left and right on his Instagram (@trumanblack). The track is almost directly cut from the clothe of glam-god David Bowie's hit "Fame". I'm waiting very patiently for a mash-up/remix (fingers crossed). While Matty's vocals are drenched in Duran Duran goodness, though he told BBC Radio 1 DJ Nick Grimshaw his influence was "honestly just the Goofy Movie."

The song's lyrics hold a mirror to pop musics's narcissism and sloppy excess, as well as society's fascination with it - with lines like, "... you're reading about yourself on a plane FAME! What a shame!" and "You look famous let's be friends and portray we possess something important". They even throw a jab at the Kardashian klan, "caught up in fashion - Karcrashian panache and a bag of bash for passion." The newly released video gives all of that and more.

In full Warhol color (a la their "Girls" video, as the die hards already know), the band shows what it's like to be a pop band living in the 21st century. Matty downs champagne and plays with cardboard cutouts of #tbt Miley Cyrus, Elvis Presley, Charli XCX, Rita Ora, and more, rocks hundreds of mini Matty tattoos, and even makes out with a cutout of One Direction's Harry Styles. Hot tub antics, dancing babes, a glorious MJ moment - it's everything you hoped it would be.

"Love Me" is the first single from the 1975's upcoming sophomore album I Like It When You Sleep For You Are So Beautiful Yet So Unaware Of It.

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